Broadband stimulus goal: 'What the heck are we doing here,' in 140 characters or less

In my high tech marketing/PR heyday, I swore by a book titled “How to Get Your Point Across in 30 Seconds or Less” by Milo Frank.

In just over 120 pages you get a blueprint for crafting and delivering a persuasive 90-word (30-second) statement that tells people what you want and why. Both the broadband stimulus program and theFCC’s ( News - Alert) drive to create a national broadband strategy would benefit mightily if all the participants in broadband efforts read this book...